Professional integrity is not a buzzword. It’s not something you put on a website because it sounds good, and it’s not something you claim when things are easy or profitable.

Integrity only shows up when the work is hard, uncomfortable, time-consuming, and inconvenient — especially when no one is watching and when cutting corners would be faster, cheaper, and far less stressful.

I’ve learned that integrity is not about perfection. It’s about responsibility.